What Higher Oil Prices Mean for Nissan, EVs and Auto Demand | WSJ

The Wall Street Journal • 2026-04-14T16:00:03Z • 6:27:00 • intermediate • Business

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As oil prices rise, the automotive industry faces new challenges and opportunities. Discover how Nissan is navigating these turbulent waters and what it means for the future of electric vehicles (EVs) and auto demand.

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Q1. What is the main difficulty Nissan currently faces in the Middle East?

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Q2. What strategy does Nissan employ to manage uncertainty in business?

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Q3. What type of vehicle is Nissan planning to launch later this year in the US?

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Q4. How has Nissan adapted its approach in the Chinese market?

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Q5. What personal activities does the Nissan executive engage in to manage stress?

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Vocabulary

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resiliency

/rɪˈzɪljənsi/

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Definition

The ability to recover quickly from difficulties; toughness.

Example

Building resiliency in the business allows it to adapt to market changes.

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diversify

/daɪˈvɜrsɪˌfaɪ/

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Definition

To make or become more varied or diverse.

Example

The company decided to diversify its product line to attract a wider customer base.

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autonomous

/ɔːˈtɒnəməs/

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Definition

Having the ability to operate independently without human intervention.

Example

The development of autonomous vehicles is revolutionizing the transportation industry.

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collaborating

/kəˈlæbəˌreɪtɪŋ/

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Definition

Working jointly with others, especially in an intellectual endeavor.

Example

The two companies are collaborating to create innovative electric vehicle technologies.

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implication

/ˌɪmplɪˈkeɪʃən/

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Definition

A conclusion that can be drawn from something, although it is not explicitly stated.

Example

The implications of rising oil prices could affect the entire automotive industry.

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tariffs

/ˈtærɪfs/

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Definition

Taxes imposed by a government on imported goods.

Example

The new tariffs on imported vehicles have made it more challenging for foreign manufacturers.

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